Much like the preloved clothing we adoringly collect and sell, we believe that we are all cut from different cloths. We are all individuals with exhilarating stories and remarkable experiences. We are people with a past, present and future. We are what we wear, because what we wear is an expression of who we are. Often we hear people claiming how they don’t follow fashions because they want to be different; they want to take alternative style roots to be comfortable or to stand out. 

Well! Allow us to demonstrate exactly why being different and buying preloved designer clothing is advantageous with our top 20 reasons for indulging in the past: 

  1. The pieces we sell are no longer mass produced, meaning our stock is LIMITED and UNIQUE. You will never have to worry about turning up in the same shirt as anyone else…
  2. Preloved clothing has a STORY, a background, a history - these threads have secrets woven into their fibres.
  3. Second hand shopping is often more affordable than buying items new, meaning you can look great on a budget!
  4. Styles have modernised and vintage clothing is one way to revisit our past - make your special find a history lesson, read up on its origins and indulge in the knowledge.
  5. There is always plenty of styling inspiration floating around, because, well, it’s been worn before – but you can influence how it will be worn again. Think of it as fashion-resurrecting.
  6. Preloved clothing generates creativity; styling and customising take skill – practise the arts.
  7. Past trends are constantly rejuvenated; you’re likely to start a trend before its even been sent down the catwalk.
  8. People find the word ‘vintage’ interesting. For example; “where’s that sweater from? It’s so cool and retro” “Oh this? It’s vintage” “…wow, interesting”.
  9. You can impress people by making up cool stories from where you had your preloved piece, “So I found it in the attic in an ancient looking suitcase labelled ‘delicates’ – turns out I can insert shoulder pads and turn it into a crop top.” Nifty.
  10. Vintage clothing increases in value – one shirt you scavenged for £10 could one day be the rarest and most valuable collectors item in existence – it could even pay for your university fund. Maybe.
  11. Vintage clothing is often made of an unmatchable quality to products you find on the shelves of the high street; silks, cottons, wool – with prints and textiles so intricate they would give William Morris a run for his money!
  12. We all have aspirations; discovering your preloved garment as a one-off can give you a real sense of achievement. Trust me.
  13. Convinced you were born in the wrong era? Buy some vintage, go wild and get away with it.
  14. If you rip your jeans by accident you can blame the fact that it’s vintage and it’s meant to look like that…
  15. YOU ARE RECYCLING or upcycling as we like to phrase it. This is healthy for the environment, don’t throw out old clothes, donate them… sell them… and one day they may be considered vintage too and we will have this conversation all over again.
  16. You can walk around like you own really expensive outfits and be the envy of your friends. Little do they know that that Moschino piece was a tenner from the thrift store.
  17. If you’re really into retro clothing, you could simply raid your parents’/grandparents’ wardrobes in the hope they still have their 70s flare jeans and nobody has to know.
  18. You may have an emotional attachment to a family heirloom or a precious old gift – utilise these and build them into your style.
  19. Vintage clothing also makes for great costumes; an old Victorian blouse for a Halloween ghost? Perfect. Uncle Bob’s Hawaiian shirt for your best mate’s stag do? Righteous.
  20. Preloved designer clothing will never, ever go out of style. You read it here first.
Have we convinced you yet? If we have (or even if we haven’t, this collection might do the trick!) check out our store on Men's and Women's collections. 
November 09, 2015
Tags: guide